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Showing posts from July, 2023

EMULATORS AND BELONGERS IN MARKETING

  Belongers Belongers are people who grequently shop at a particular business. Emulators Emulators follow social class or family or reference groups. It is about influence or affluence. Target markets and location and the people that will be coming to buy products from you and how much they will pay Kibandas and where people are building and the smokie pasua at KNH , the fruits at Nairobi Hospital, people going to the CBD Positioning Product Place Promotion Price

HOW TO TARGET VARIOUS MARKETS FOR NGONG'S SMALL BUSINESS OWNERS

Mostly word of mouth isnused but you can use a speaker and a recording or an mc to pulll people to you stall. In public transport there can be ads of some of the businesses within that locality. Stickers can be placed with graphics of some of the businesses in public yransport and at designated areas.